Sello Rojo Espresso

Size
Grind Size

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Price: $5.99 Unit price: $0.60 USD/oz
DarkColombiaPronouncedMediumHigher than 1800 m.s.n.mArabica
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Sello Rojo Espresso is the darkest roast from Colombia's #1 coffee brand — a staple with a 90-year legacy that you'll find in kitchens all over the country. Bold, rich, and velvety with toasted notes, it stays smooth enough to drink black and full-bodied enough to hold its own against milk and sugar.

The 10 oz brick is pre-ground and vacuum-packed: the grounds are compressed into a firm block and sealed to keep oxygen out, so the aroma stays locked in until you open it. Made from 100% Latin American coffee, ground for moka pot, drip, or any filtered method.

Brew it strong — about 2 tablespoons per 6 oz of water. Once opened, keep it in an airtight, opaque container away from heat and light.

If you grew up on tinto, you already know this coffee. If you didn't, this is everyday Colombian-style espresso — no ceremony, just a bold cup that shows up every morning.

Colombian farmer holding ripe coffee cherries in the middle of a coffee plantation

Direct From the Farmer

Colombian coffee farmer roasting green coffee beans

Roasted at Origin

Colombian coffee farmer standing in the middle of a coffee feild hand picking ripe coffee cherries during harvest season

Hand-Picked for Social Impact

Every purchase helps empower a family of Colombian farmers.